2023 BioPharma eMarketing Summit

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2023 BioPharma eMarketing Summit

7:30am EDT

Registration Opens & Continental Breakfast for Attendees Millennium Hilton New York One UN Plaza

9:00am EDT

Welcome and Chairperson’s Introduction & Opening Remarks Millennium Hilton New York One UN Plaza

9:05am EDT

Collaboration is King! Ice Breaker Millennium Hilton New York One UN Plaza

9:15am EDT

KEYNOTE: Healthcare + Tech Crossroads: New Approaches to Market Gene Therapies through Digital Evolution Millennium Hilton New York One UN PlazaJoshua Prabhakar

9:45am EDT

5 Surprising things for Social Media for Biopharma Millennium Hilton New York One UN PlazaDanny Flamberg • Katherine Glavin • LiveWorld

10:15am EDT

How AI will Impact the BioPharma Ecosystem from a Marketing Standard: Are you ready? Millennium Hilton New York One UN PlazaAndrea Bartzen

10:45am EDT

Morning Networking Break in Exhibit Hall Millennium Hilton New York One UN Plaza

11:15am EDT

FIRESIDE CHAT: Metaverse in Healthcare; What is it and are YOU Ready?Media Ridha • Melissa Saw

11:45am EDT

Customer Centricity and Digital Experiences Redefining PharmaStephanie Steeves

12:15pm EDT

PANEL: Navigating the Conundrum of Personalized AI Content Journeys Millennium Hilton New York One UN PlazaChris Wasden • Stephanie Steeves • Jeremy Pincus • Vijay Raghavan

1:00pm EDT

Networking Lunch in Manhattan Ballroom Millennium Hilton New York One UN Plaza

2:00pm EDT

Perfecting the Art and Science of CX Digital Marketing Millennium Hilton New York One UN PlazaVijay Iyengar

2:30pm EDT

PANEL: The Future of Data Analytics to Build Customer Profiles Millennium Hilton New York One UN PlazaVijay Iyengar • Marcella Milliet Sciorra • Jey Bryant • DeepIntent

3:00pm EDT

Using Account-Based Marketing (ABM) Strategies to Generate Lifelong Brand Ambassadors Millennium Hilton New York One UN PlazaLisa Donahue

3:30pm EDT

Afternoon Networking Break in Exhibit Hall Millennium Hilton New York One UN Plaza

4:00pm EDT

Turning Loyalty into Advocacy: The Future of Loyalty Marketing Millennium Hilton New York One UN Plaza

4:30pm EDT

Influencer Marketing for Healthcare: What you Need to Know to Execute Successfully Millennium Hilton New York One UN PlazaTim Holick

5:00pm EDT

End of Day One Cocktail Reception in Exhibit Hall Millennium Hilton New York One UN Plaza

9:15am EDT

Revolutionizing your HCP go-to-Market Digital Strategy in a Post-Pandemic World Millennium Hilton New York One UN PlazaCarolyn Hartmann

9:45am EDT

Evolving your Go-To-Market Strategy in the Changing Digital Landscape Millennium Hilton New York One UN PlazaTatiana Popa

10:15am EDT

PANEL: The HCP Experience Beyond 2023: What you Really Need to Know Millennium Hilton New York One UN PlazaKamal Jethwani • Gaetan Akinrolabu • Gigil Easow • Rajat Sapra

10:45am EDT

Morning Networking Break in Exhibit Hall Millennium Hilton New York One UN Plaza

11:15am EDT

Breaking Barriers: Leveraging Digital Marketing to Empower Patients and Physicians for Shared Decision-Making Millennium Hilton New York One UN PlazaSunny Yarrish Redefining Organizational Processes to Drive Customer-Centric Omnichannel Experiences Millennium Hilton New York One UN PlazaMarkus Hinderberger

11:45am EDT

Breaking Down Silos and Creating Innovation in Omnichannel Millennium Hilton New York One UN PlazaMadhavi Bagchi

12:15pm EDT

Networking Lunch in Manhattan Ballroom Millennium Hilton New York One UN Plaza

1:30pm EDT

Using Paid and Organic Omnichannel Marketing Strategies to Drive Business Impact and Penetrate your Target Audience Millennium Hilton New York One UN PlazaGaetan Akinrolabu

2:00pm EDT

Building your Brand's Digital Ecosystem: How to Navigate the Digital Transformation Journey Millennium Hilton New York One UN PlazaNeil Keene

2:30pm EDT

Kickstarting your Omnichannel and Next-Gen CX Social Strategy Millennium Hilton New York One UN PlazaJey Bryant

3:00pm EDT

Google Wars: Simple Healthcare Hacks that will help you Win! Millennium Hilton New York One UN PlazaNeil Patel

3:30pm EDT

End of Summit & Afternoon Networking Session in Exhibit Hall Millennium Hilton New York One UN Plaza